By Ben York
Posted: Feb. 4, 2013
Today, February 4, might be World Cancer Day, but the Harlem Globetrotters are committed to fighting cancer at each of their 275 event stops throughout North America (which includes US Airways Center on Feb. 9).
Susan G. Komen for the Cure, the world’s largest breast cancer organization, is teaming up with the world famous Harlem Globetrotters, one of the most recognizable franchises in sports and entertainment, to raise funds for breast cancer programs and to promote breast cancer education and awareness.
The Harlem Globetrotters will play a portion of each game on their 2013 “You Write the Rules” Tour with specially-designed pink Spalding basketballs. The Globetrotters are introducing pink versions of their popular team wristbands that will be available for fans to purchase at games, with $1 from each sale going to benefit Susan G. Komen.
Globetrotters players, management and their families have been personally and powerfully impacted by breast cancer and were inspired to dedicate the tour to raising awareness about this vital health concern with their millions of fans across the nation. In the U.S. alone there are 2.9 million breast cancer survivors alive today, but there is still work to be done, with almost 200,000 women predicted to be diagnosed with breast cancer this year alone.
“We’re excited to be teaming up with the iconic Harlem Globetrotters for a partnership that will not only help raise funds for research, but help us reach women and families with education about breast cancer,” said Dorothy Jones, vice president of Marketing for Komen.
“The Harlem Globetrotters have always taken an active role in giving back to our fans and the community,” said Globetrotters star TNT Maddox, one of three female players on the team, “and the Globetrotters want the families we entertain to help in the effort to find a cure for breast cancer and preserve a healthier future.”
The Globetrotters have been giving back to the community since their inception through community outreach programs focusing on health and wellness education, character building, anti-bullying, and now breast cancer awareness.